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CRL supports entrepreneurs at every stage of the journey from concept development, through prototyping and first batch production to scaling up. We take care of your work space so you can focus on growing your businesses, we provide mentoring and funding opportunities to help you grow. We love what we do, find out more about the team who makes it possible.

Meet the team

Mat Hunter

Managing Director

Mat leads CRL’s team in developing our programmes and shaping long-term strategy. Alongside this, he builds external partnerships across the private, public and non-profit sector, and represents CRL in the worlds of design, technology and public policy.

Mat’s career has focused on design-led innovation across a number of fields; firstly at global innovation consultants IDEO, in both San Francisco and London, developing digital products, services and strategies, then as Chief Design Officer at the UK Design Council where he led pioneering work bringing design and startup practice to public and non-profit sectors. He also established the Design Council Spark product investment fund accelerator.

The product Mat couldn't go without: my bike...or bikes...I appear to have 4 at the moment

Inty Grønneberg

Accelerator Manager

Inty leads on CRL's Accelerator programme; he supports our cohort with getting their products from prototype to manufacture, as well as making introductions to relevant investors. He has a PhD (c) in engineering design from the Dyson School of Design Engineering, Imperial College London. A serial entrepreneur with more than a decade of experience developing projects to improve SME's and large organisations in Europe, Asia and South America.

The product Inty couldn't go without: Books, I always carry some with me. As Jorge Luis Borges used to say: "I have always imagined that Paradise will be a kind of library."

Alex Peet

Product Development Lead

It's Alex's role to ensure the startups have everything they need to get products in the hands of its users, whether that's connecting to the right overseas suppliers, bringing in external experts or understanding the core value of a product. Alex has a Masters in mechanical engineering and, as a result of leading design teams at Dyson, a deep knowledge of design for injection moulding and design for manufacture. With the help of the talented designers in the CRL team, it's his ambition to get every startup's product to a stage where it can be produced economically and sustain a profitable business.

The product Alex couldn't go without: my iphone, I'm a serial podcast & audiobook listener...

Alice Johnson

Community & Coworking Lead

Alice works on growing the thriving community at CRL, developing the coworking space to fit the needs of its hardware focused members, as well as managing facilities and the day to day requirements.

Alice spent the first decade of her career working in community development across Cambridgeshire and Peterborough, curating citywide events and facilitating exciting local projects. She subsequently spent a further five years supporting the business community in Peterborough, setting up one of the cities first start up hubs, ‘Ignite Peterborough’ now a central workspace for local startups. The project was also showcased internationally in 2015 as a leading example of the cities wider aims to become the first pioneering circular ‘smart’ city in the UK.

The product Alice wouldn't go without: Probably my Pioneer controller for DJing! They're not the best spec anymore but they've survived a whole season bouncing around from venue to venue in Greece and a good few years with me in the UK

Su Weeks

Project Manager

Su is CRL’s resident project manager and works to ensure successful management of the European Regional Development Funding that CRL receives, and maximise opportunities for CRL startups.

In 2015, Su received a scholarship from the European Commission to study an international MSc in Strategic Project Management: European. Prior to that she worked in the project management of ERDF innovation projects designed to facilitate innovation and growth in start ups. Su played a key role in the management of two successful London-based innovation projects, Digital Media Innovation Consultancy project at Ravensbourne, and the London Creative and Digital Fusion project, a large consortium of London- based HEIs led by Lancaster University. Before moving to London, Su worked for Marketing Manchester to promote the industrial heritage of the North West, and attract business tourism to the region, as well as working for various arts organisations, including the Bridgewater Hall and Manchester Camerata.

The product Su couldn't go without: my cabin zero backpack. It changed my life!

Genevieve Oller

Marketing Manager

Genevieve is responsible for the development and rollout of CRL’s annual marketing plan, ensuring that the organisation’s activity and that of its members is communicated to the wider industry. This extends to supporting with the promotion of CRL’s Accelerator programme.

Her previous experience includes working for a variety of B2B organisations, predominantly in the built environment sector. In recent years, her experience has been focused around helping to develop and implement overall marketing strategies for small businesses. In 2016 she completed her CIM Marketing Diploma.

The product Genevieve couldn't go without: my wireless headphones!

Alex McConnachie

Workshop Technician

Alex works to maintain the workshops at CRL and keep up stocks of supplies and materials, as well as maintaining the vast array of machines in the space.

He graduated from Middlesex University with a BSc in Computer Science. His previous experience includes working with start-ups in the air quality monitoring industry developing some of their first prototypes and creating a number of freelance projects for the TV and the photographic industry. He can often be found tinkering away in Hackerspaces working on his own projects.

The product Alex couldn't go without: My 3D printer!

Binita Pitrola

Project Administrator

Binita works closely with the Project Manager to ensure successful management and administration of the European Regional Development Fund project, and also provides support across the CRL whole team in various areas of the business including finance, marketing and events.

She graduated from Buckinghamshire New University with a BA Hons in Printed Textiles and Surface Design. Her previous experience includes merchandising for a Multi Channel retailer, supporting with trading key departments in the business and helping to manage external brands.

The product Binita couldn't go without: her iPhone, her life is on it - hence the 250 GB storage.

Will Vickery

Product Design Intern

Will works with Alex Peet to support the product development needs of the accelerator cohorts. He offers help with CAD development, prototyping and design. Each company can benefit from working alongside Will, he's a talented designer and has a good deal of experience in industry and from studying Industrial Design at Brunel University London.

The product Will couldn’t live without: My notebook! It helps me organise the jumbled cacophony which is the creative process.

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